Brand Management

Brand Management

Learn the principles and practices of successful brand management. Develop skills in brand strategy, positioning, and communication to build lasting brand value in today's competitive marketplace.

Duration:8 weeks
Hours per Week:5-6
Next Session:June 1, 2024
Learning Style:hybrid
$799

Course Modules

Brand Strategy

  • Brand Positioning
  • Brand Architecture
  • Brand Equity

Brand Communication

  • Messaging Strategy
  • Visual Identity
  • Brand Voice

Digital Brand Management

  • Social Media Branding
  • Content Strategy
  • Brand Monitoring